Monthly Archives: April 2010

For Marketers, Some Advice to Help People “Like” New Media

We read this article on Inc.com and were stunned. Yes, stunned. With all of the chatter about online marketing tools that’s going on these days, why is it that almost 40% of small businesses don’t have a basic web site? … Continue reading

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Is Standing at Work a Good Idea?

In this article from the NY Times, standing while working on the computer is extolled as more productive and healthful way to work at the computer. As a person who works at a computer all day, this article intrigued me. … Continue reading

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Study Results – Women Owned Businesses and Borrowing

New study results indicate that women owned businesses perform at a lower rate of sales revenue and growth than their male owned counterparts, but not for the reasons we’ve always assumed. It’s always been postulated that women owned businesses don’t … Continue reading

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Who the Heck Picks Up the Check?

Maybe, just maybe, this will be a grumpy diatribe. Last week, someone called me on the phone. This person extolled my virtues as relayed by another person and insisted that we have a networking meeting. Because I almost always take … Continue reading

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Client Spotlight – Focus Group Facilitation for CASE Solutions

A couple of weeks ago, Tonia Speir of CASE Solutions, called us. She needed a focus group done quickly for a client so that they could make some solid decisions on a marketing plan. Licketey-split, we put together an outline … Continue reading

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It’s Friday! Do the Friday Dance!

Wasn’t Calvin & Hobbes the greatest? Enjoy your weekend!

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Should We Chronicle Our Businesses As We Chronicle Our Food?

I admit it. I like to take multiple photographs of my food before I eat it, from various angles and in different settings to get the perfect shot. Heck, I’ve even banded together with a few people to start a … Continue reading

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Fly With Boeing Without Letting Your Business Fly Away

Now that you’ve decided you want to go after some serious business with Boeing, where do you start? Lots of people race to the “Sign Up to be a Vendor” areas on their web site and complete that process, without … Continue reading

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Is Working With Boeing the Be All/End All?

When Boeing opens its shiny new facility in North Charleston, South Carolina, they will be seeking LOTS of things. They’ll need vendors to maintain, vendors to supply, consultants to evaluate the manufacturing/shipping/procurement processes, and more. In short, they could be … Continue reading

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Are You a ConSLUTant?

Last week, we gave tips for hiring a conSULTant, not a conSLUTant. It’s over here in this post. What in the world is a conSLUTant? No, it isn’t another term for a member of the world’s oldest profession. A conSLUTant … Continue reading

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