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Tag Archives: customer value
WHAT BUSINESSES CAN LEARN FROM COLLEGE RECRUITERS
Ann Handley hits the jackpot in the article below. To stand out from the crowd in the direct mail marketing universe, be unique. Think about what your target wants to hold in his or her hands, and put it together … Continue reading
THE TOP TEN REASONS TO BREAK UP WITH A CUSTOMER
Well, well, well. Another blogger wrote a counterpoint to my post yesterday, calling it irresponsible to ever fire a customer. He asserted that we all need to work to provide value to each and every customer. Anyone who suggests firing … Continue reading