Tag Archives: POSITUS Points

WHAT BUSINESSES CAN LEARN FROM COLLEGE RECRUITERS

Ann Handley hits the jackpot in the article below. To stand out from the crowd in the direct mail marketing universe, be unique. Think about what your target wants to hold in his or her hands, and put it together … Continue reading

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Business 2.Gro Inaugural Edition – Small Biz Marketing and Advertising Tips

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HOW TO GET THE BEST CUSTOMERS

Last week, our posts revolved around firing bad customers, but what if bad customers never got to mistreat you in the first place? Wouldn’t that be a an explosion of good karma for your small business? No small business person … Continue reading

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THE TOP TEN REASONS TO BREAK UP WITH A CUSTOMER

Well, well, well. Another blogger wrote a counterpoint to my post yesterday, calling it irresponsible to ever fire a customer. He asserted that we all need to work to provide value to each and every customer. Anyone who suggests firing … Continue reading

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BREAKING UP IS HARD TO DO

In today’s economy, it might seem strange to read an article about firing clients or customers. Shouldn’t we be fighting to hold onto every single bit of business we can muster? In any environment, the answer to this question is … Continue reading

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WHAT MY DOG TAUGHT ME ABOUT BUSINESS

QUICK POINTS
Do things to stand out from the pack.
Tackle problems with ingenious solutions.
Know when to rest.
Be sensitive to others’ needs.
Beg gracefully. Continue reading

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WE’VE MOVED OUR BLOG FROM BLOGGER TO WORDPRESS

Whether or not to move my blog from Blogger to WordPress has been quite a dilemma for me, especially because of my computer illiteracy. One of my unattractive characteristics is that I am notoriously impatient with technology. Nevertheless, I have … Continue reading

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